For example, a car has an edr that records the speeds, breaking times, seat belt use, use of turn signals, and more that goes on in the car. Evans and wurster argue that with the spread of connectivity and common standards, your customers will increasingly have rich access to a universe of alternatives, your suppliers will exploit direct access to your customers, and focused competitors will pick off the most profitable parts of your value chain. Wurster think that the internet can blow away practically any business, and in blown to bits, they examine how the new economy is. How the new economics of information transforms strategy harvard business school press, 1999. Now, say evans and wurster, the new economics of information is eliminating the tradeoff between richness and reach, blowing apart the foundations of traditional business strategy. Blown to bits philip evans and thomas wurster how the new economics of information transforms strategy by businessnews publishing available from rakuten kobo. Their discussion foretells the creation of a new economy, which. The connectivity and standards of the internet, however, removes that tradeoff by making it feasible to deliver a rich product to the greater reach of the broader general. Blown to bits demonstrates how companies can restrategize to take advantage of the new economics of information. Globalization of financial and product markets, the growth of new information and communications. He has coauthored three articles published in the harvard business rev iew and.
Evans and wurster argue that with the spread of connectivity and common standards, your customers will increasingly have rich access to a the new economics of information is blowing apart the foundations of traditional business strategy. This was foretold in the late 1990s book blown to bits, where philip evans, then the director of the media labs at mit, predicted that the internet would ultimately rearrange all relationships between producers and consumers. The company built one of the most aggressive and successful direct sales forces in the world. He has coauthored three articles published in the harvard business rev iew and is a frequent speaker on the subject of the new economics of information. Telechargez les ebooks des editions business book summaries en epub sur.
This page is within the scope of wikiproject disambiguation, an attempt to structure and organize all disambiguation pages on wikipedia. Wurster think that the internet can blow away practically any business and in blown to bits, they examine how the new economy is deconstructing industries such as newspapers, auto retailing and banking while creating new opportunities for others. He founded bcgs media sector and has consulted for corporations worldwide in the financial services, consumer goods, media, and. Blown to bits how the new economics of information transforms strategy by.
In blown to bits, authors philip evans and thomas s. The project gutenberg ebook of blown to bits, by r. Wurster think that the internet can blow away practically any business, and in blown to bits, they examine how the new economy is deconstructing industries such as newspapers, auto retailing, and banking while creating new opportunities for others. Wurster discuss the impact of the internet on information dissemination. How the new economics of information transforms strategy. To adapt to the new economics of information, you need to be able to deconstruct your business. Customization and bundling barbie is a brand as experience that will be magnified by richer channels of communication. In blown to bits, evans and wurster argue that embedded implicitly within most traditional business models is a tradeoff between richness and reach. Blown to bits coauthored with tom wurster was the bestselling book worldwide on technology and strategy in 2000 and has been translated into languages. Evans and wurster argue that with the spread of connectivity and common standards, your customers will increasingly have rich access to a the new economics of information is blowing apart the foundations of. Blown to bits reveals how the spread of connectivity and common standards is redefining the information channels that link businesses with their customers. Your life, liberty, and happiness after the digital explosion is licensed under a creative commons attributionnoncommercialshare alike 3. They write that the glue that holds todays value chains and supply.
In the past, you could have reach or richness, but typically not both at the same time. Your life, liberty, and happiness after the digital explosion by hal abelson, ken ledeen, and harry lewis. The story of scient and the econsulting bubble, business 2. According to blown to bits, your business definition, industry definition, and competitive advantage are simultaneously up for grabs. Friedmans the world is flat and his lexus and the olive tree, you will begin to grasp the boundless opportunities of. A white paper on the state of online continuing legal education published. Blown to bits was an integral part of my research, as the principles outlined within this mighty little tome require that the reader set aside preconceived notions of how business is done.
The social media bible pdf direct download emerging issues in global marketing pdf direct d. Changes are under way that will alter the structure of entire industries, forcing senior. Most executives have witnessed the extraordinary impact of the information revolution on the operating processes of their companies. Blown to bits how the new economics of information. Key to that dream was the transformation of the business using web technologies. They write that the glue that holds todays value chains and supply chains together is melting, and. If you wish to help, you can attached to this talk page, or visit the project page, where you can join the project or contribute to the discussion. Everyday low prices and free delivery on eligible orders. In their book blown to bits5, philip evans and thomas s. This work offers a summary of the book blown to bits. Why companies that are built to last underperform the marketand how to successfulyy transform them. About the darkest hour of a very dark night, in the year 1883, a large brig lay becalmed on the indian ocean, not far from that region of the eastern world which is associated in some minds with spices, volcanoes, coffee, and. He founded bcgs media sector and has consulted for corporations worldwide in the financial services, consumer goods, media, and hightechnology industries.
Information economy is an economy with an increased emphasis on informational activities and information industry manuel castells states that information economy is not mutually exclusive with manufacturing economy. The traditional link between the medium and the message, between the flow of prod. How the new economics of information transforms strategy by phil. Evans and wurster argue that with the spread of connectivity and common standards, your customers will increasingly have rich access. How the new economics of information transforms strategy, boston, ma. Philip evans is a senior partner and managing director in bcgs boston office. He founded bcgs media sector and has consulted for corporations worldwide in the financial services, consumer goods. Philip evans is a senior partner with the boston consulting group and bcg. An edr is an event data recorder, which is something that is in certain devices that can record what is going on in the device.
Digital networks finally make it possible to blow up the link between rich information and its physical carrier, the authors write. Summary of blown to bits by philip evans and thomas. How the new economics of information transforms strategy by evans, philip, wurster, thomas s. Weiser, internet governance, standard setting, and selfregulation, 28 n. Evans, a senior partner and managing director at the boston consulting group, is the coauthor of blown to bits, about how the information economy is bringing. Used books may not include companion materials, may have some shelf wear, may contain highlightingnotes. The internet completely changed this economic equation. Philip evans and thomas wurster philip evans is a senior vice president of the boston consulting group and coleader of the firms m edia and convergence practice group. This article is about organizational culture follow this topic. How the new economics of information transforms strategy, by philip evans and thomas s. September 1, 1997 by philip evans and tom wurster most executives have witnessed the extraordinary impact of the information revolution on the operating processes of their companies. Fords ebusiness strategy in the fall of 1999, jacques nasser, ford motor company president and chief executive officer, announced a grand new vision for the firm. Blown to bits, where philip evans, then the director of the media labs at mit, predicted that the internet would ultimately rearrange all relationships between producers and consumers. Evans and wurster argue that with the spread of connectivity and common standards, your customers will increasingly have rich access to a.